Well it IS a slap in the face to silicon valley, which I definitely like. It's not what was promised but I think it'll take a while to set up a social network given the collusion that goes on, to be truly free of that you'd need your own ISP, server farms, DNS, maybe even have to lay your own cable and launch your own satellites depending on how much the telecom industry is willing to cuck to silicon valley. So it's probably a "I can't beat you right now, but I can still give you the finger while I drive by".